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    The Sport of Designing an Olympic Emblem
    Marketing Society
    • Feb 16
    • 4 min

    The Sport of Designing an Olympic Emblem

    February 16th, 2022 By: Miranda Soong The Winter Olympics in Beijing has kicked off 2022 to a swift start since it began earlier this...
    51 views0 comments
    The Rise of Influencer Marketing for Games
    Vickie Tan
    • Nov 22, 2021
    • 4 min

    The Rise of Influencer Marketing for Games

    November 22nd, 2021 By: Vickie Tan Like many other NYU students, you probably watched the movie Dune for Timothee Chalamet and Zendaya....
    57 views0 comments
    How Boba Tea Became Unique Within the US Drink Market
    AJ Gastelum
    • Nov 3, 2021
    • 3 min

    How Boba Tea Became Unique Within the US Drink Market

    November 3rd, 2021 By: AJ Gastelum Bubble tea has had a wildly different path into the US market than other mainstream drinks. It has...
    56 views0 comments
    Marketing in the Real Estate Industry
    Janny Hong
    • Oct 25, 2021
    • 5 min

    Marketing in the Real Estate Industry

    October 25th, 2021 By: Janny Hong Imagine handing over $350,000 that you’ve earned and saved to a stranger that will buy your first home....
    42 views0 comments
    How Fashion Retailers have Communicated Their DEI Brand Values
    Payton-Luv Stine
    • Oct 20, 2021
    • 3 min

    How Fashion Retailers have Communicated Their DEI Brand Values

    October 20th, 2021 By: Payton-luv Stine Diversity, Equity, and Inclusion are more than just buzzwords, and they’re more than internal...
    72 views0 comments
    The Evolution of Baby Product Marketing
    AJ Gastelum
    • Sep 29, 2021
    • 3 min

    The Evolution of Baby Product Marketing

    September 29th, 2021 By: Alberto (A.J.) Gastelum The demographic of modern parents have shifted to a generation of older and more...
    24 views0 comments
    Is Snapple's New Product Design for Better or For Worse?
    Janny Hong
    • Sep 27, 2021
    • 3 min

    Is Snapple's New Product Design for Better or For Worse?

    September 27th, 2021 By: Janny Hong In the past few years, the classic ice tea company Snapple went through some major product design...
    47 views1 comment
    The Psychology of Color Marketing
    Marketing Society
    • Mar 24, 2021
    • 2 min

    The Psychology of Color Marketing

    March 24th, 2021 By: Ruby Qian Throughout our lives, we see various tinges and tones of colors, and these different colors are associated...
    191 views0 comments
    The Psychology of Brand Names
    Grace Zhu
    • Mar 22, 2021
    • 3 min

    The Psychology of Brand Names

    March 22nd, 2021 By: Grace Zhu A brand name is an integral part of any business. Not only does it identify the business, but it also...
    480 views0 comments
    Disney -- Looking Ahead after COVID
    Rachel Liu
    • Mar 10, 2021
    • 3 min

    Disney -- Looking Ahead after COVID

    March 7th, 2021 By: Rachel Liu Hey Marketing Gurus! Today, we’re taking a break from advertisements and we’re talking about ✨Strategy.✨ ...
    14 views0 comments
    Marketing News Sources to Follow
    Priyal Maheshwari
    • Mar 8, 2021
    • 3 min

    Marketing News Sources to Follow

    March 8th, 2021 By: Priyal Maheshwari Marketing is a fast-paced industry, and if you aren’t able to keep up with the trends, it’s easy to...
    30 views0 comments
    The Logos of Logo Changes
    Grace Zhu
    • Feb 24, 2021
    • 2 min

    The Logos of Logo Changes

    February 24th, 2021 By: Grace Zhu A logo plays an important role in a company’s branding, helping consumers visualize the identity of the...
    36 views0 comments
    Marketing by Design: Food Packaging
    Ruby Qian
    • Feb 22, 2021
    • 3 min

    Marketing by Design: Food Packaging

    February 22nd, 2021 By: Ruby Qian Imagine: you walk into your local grocery store and decide that you will try a new snack today. The...
    139 views6 comments
    Let's Talk Fast Facts: Super Bowl Ads
    Camille Rochaix & Claire Tao
    • Feb 10, 2021
    • 3 min

    Let's Talk Fast Facts: Super Bowl Ads

    February 10th, 2021 By: Camille Rochaix and Claire Tao On Sunday, like many Americans, we sat down to watch advertising’s biggest moment...
    50 views0 comments
    Marketing Trends to Watch in 2021
    Julia Mao
    • Feb 8, 2021
    • 3 min

    Marketing Trends to Watch in 2021

    February 8th, 2021 By: Julia Mao Marketing is a fluid subject that adapts with society; there’s never one way to go about it and trending...
    50 views0 comments
    MktSoc's Favorite Holiday Ads
    Pooja Anand
    • Nov 23, 2020
    • 4 min

    MktSoc's Favorite Holiday Ads

    November 23rd, 2020 By: Pooja Anand In this blog post, I’ll be sharing the Marketing Society’s favorite holiday ads! In each of the...
    55 views1 comment
    My Remote Internship with IBM
    Claire Tao
    • Nov 23, 2020
    • 4 min

    My Remote Internship with IBM

    November 23rd, 2020 By: Claire Tao Application & Recruitment Process I walked out of the Wasserman Center feeling hopeless as I replayed...
    107 views2 comments
    Opinion on the Streaming Wars
    Fred Sidorkin
    • Oct 12, 2020
    • 2 min

    Opinion on the Streaming Wars

    Who's investing in Content? October 12th, 2020 By: Fred Sidorkin I firmly believe content is king with streaming platforms. When I ask...
    25 views0 comments
    Welcome to the MktSoc Blog!
    Camille Rochaix
    • Sep 14, 2020
    • 3 min

    Welcome to the MktSoc Blog!

    What is Marketing? A MktSoc Introduction September 14th, 2020 By: Camille Rochaix Interested in marketing? You have come to the right...
    81 views0 comments
    Veronica Diaz x Begg x Co.
    Veronica Diaz
    • Sep 14, 2020
    • 3 min

    Veronica Diaz x Begg x Co.

    Staying Stylish in Quarantine with My First College Internship September 14, 2020 By: Veronica Diaz As the second semester of my freshman...
    41 views0 comments

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