AJ GastelumSep 29, 20213 minThe Evolution of Baby Product MarketingSeptember 29th, 2021 By: Alberto (A.J.) Gastelum The demographic of modern parents have shifted to a generation of older and more...
Janny HongSep 27, 20213 minIs Snapple's New Product Design for Better or For Worse?September 27th, 2021 By: Janny Hong In the past few years, the classic ice tea company Snapple went through some major product design...
Camille Rochaix & Andrew NiMar 29, 20211 minEpisode 4: Marketing Hybrid Cloud with IBMMarch 29th, 2021 By: Camille Rochaix & Andrew Ni How do you advertise something as complex as a hybrid cloud service? How do you feature...
Camille Rochaix & Claire TaoFeb 10, 20213 minLet's Talk Fast Facts: Super Bowl Ads February 10th, 2021 By: Camille Rochaix and Claire Tao On Sunday, like many Americans, we sat down to watch advertising’s biggest moment...