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  • Writer's pictureMiranda Soong

Music Meets Marketing: After Hours by The Weeknd

March 1st, 2022

By Miranda Soong


Welcome to my new video series, Music Meets Marketing, where I explore how music gets marketed! In today's episode, I explore the concepts and themes of After Hours by The Weeknd, as well as the cohesive and creative marketing strategies utilized in its release. Check it out!



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About the Author

Miranda Soong is one of the Co-Content Directors this semester. She is a sophomore at NYU, pursuing Economics with a minor in the Business of Entertainment, Media, and Technology.


Sources


I do not own the rights to the music or visuals featured in this video.

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