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The Agora
The official MktSoc blog and content page
Founded by Camille Rochaix '22
Spring 2026 issue directed by: Eva Zhong & Elaine Liang


The Logos of Logo Changes
February 24th, 2021 By: Grace Zhu A logo plays an important role in a company’s branding, helping consumers visualize the identity of the...
Grace Zhu
Feb 24, 20212 min read


Marketing by Design: Food Packaging
February 22nd, 2021 By: Ruby Qian Imagine: you walk into your local grocery store and decide that you will try a new snack today. The...
Ruby Qian
Feb 22, 20213 min read


Episode 3: How Advertisers Convince You with Music
February 21st, 2021 By: MktSoc Video Team For marketers, music does more than just paint a pretty picture – in fact, it is a highly...
MktSoc Video Team
Feb 21, 20211 min read


This Is Marketing: You Can’t Be Seen Until You Learn To See
February 17, 2021 By: Priyal Maheshwari “We can’t change the culture, but each of us has the opportunity to change a culture - our little...
Marketing Society
Feb 17, 20213 min read


Humans of Marketing Society -- Camille
February 15th, 2021 By: Rachel Liu "Usually they’re not pretty, but family histories are so fascinating. My great grandfather was a POW...
Rachel Liu
Feb 15, 20211 min read


Let's Talk Fast Facts: Super Bowl Ads
February 10th, 2021 By: Camille Rochaix and Claire Tao On Sunday, like many Americans, we sat down to watch advertising’s biggest moment...
Camille Rochaix & Claire Tao
Feb 10, 20213 min read


Marketing Trends to Watch in 2021
February 8th, 2021 By: Julia Mao Marketing is a fluid subject that adapts with society; there’s never one way to go about it and trending...
Julia Mao
Feb 8, 20213 min read


Meet the MktSoc Blog Team!
February 8th, 2021 By: Camille Rochaix Welcome back to the Marketing Society Blog! This semester we have a bunch of wonderful blog posts...
Marketing Society
Feb 8, 20212 min read


Episode 2: How to Advertise in a Pandemic
December 7th, 2020 By: Andrew Ni & Camille Rochaix Throughout this year, COVID-19 has changed how we live our lives, from sudden shifts...
Andrew Ni & Camille Rochaix
Dec 7, 20201 min read


Alumni's Advice
November 30th, 2020 By: MktSoc Conference Planning Team: Caroline Tian, Jeff Chan, Pooja Anand, & Camille Rochaix Part III & Finale of...
Marketing Society
Nov 30, 20203 min read


MktSoc's Favorite Holiday Ads
November 23rd, 2020 By: Pooja Anand In this blog post, I’ll be sharing the Marketing Society’s favorite holiday ads! In each of the...
Pooja Anand
Nov 23, 20204 min read


My Remote Internship with IBM
November 23rd, 2020 By: Claire Tao Application & Recruitment Process I walked out of the Wasserman Center feeling hopeless as I replayed...
Claire Tao
Nov 23, 20204 min read


A MktCon Series: Professors' Pointers
November 9th, 2020 By: MktSoc Conference Planning Team: Caroline Tian, Jeff Chan, Pooja Anand, & Camille Rochaix MktSoc is excited to...
Marketing Society
Nov 9, 20205 min read


Micro-Art Competition Results: De-Stress During Midterms!
November 9th, 2020 By: Camille Rochaix Stressed about Midterms? Do you want to find ways to relax, but you are having a hard time because...
Marketing Society
Nov 9, 20202 min read


Episode 1: The Cliché of Minimalism in Branding
Video Starring: Andrew Ni Featuring: Prof. Sunder Narayanan; NYU Stern, Marketing Professor & MktSoc Faculty Advisor In our first-ever...
Andrew Ni
Oct 26, 20201 min read


Camille & NYU Sydney!
Studying Abroad Down Under October 12th, 2020 Where did you go? Sydney, Australia! What was the campus like (both scenery and...
Camille Rochaix
Oct 12, 20204 min read


Opinion on the Streaming Wars
Who's investing in Content? October 12th, 2020 By: Fred Sidorkin I firmly believe content is king with streaming platforms. When I ask...
Fred Sidorkin
Oct 12, 20202 min read


A MktCon Panel Series: Seniors' Suggestions
September 28, 2020 By: MktSoc Conference Planning Team: Caroline Tian, Jeff Chan, Pooja Anand, & Camille Rochaix MktSoc is excited to...
Marketing Society
Sep 28, 20204 min read


NYU Restaurant Recommendations
Top 5 Must-Try Restaurants for a NYU Student September 14th, 2020 By: Julia Mao Living in New York City means that you now have access to...
Julia Mao
Sep 14, 20203 min read


Welcome to the MktSoc Blog!
What is Marketing? A MktSoc Introduction September 14th, 2020 By: Camille Rochaix Interested in marketing? You have come to the right...
Camille Rochaix
Sep 14, 20203 min read
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